Retail
The retail industry in Japan remained stable despite the continued strength of the U.S. dollar vs. the Japanese yen. To drive demand, retailers have strategically targeted the younger generation who seek easy-to-prepare, frozen, and ready-to-eat foods. The retail sector had sales total $198 billion in 2023 with increased demand in supermarkets, convenience stores, and drug stores.
Retail Sector Report
Hotel, Restaurant, and Institutional (HRI) Food Service
In 2023, total sales of Japan’s hotel, restaurant, and institutional food service industry (HRI) increased by approximately 16 percent compared to the previous year, reaching $226.2 billion. The surge in international tourists contributed to these increases in all categories within the hotel and restaurant industry. The U.S continues to be well positioned to continue supplying this segment with U.S. agricultural products accounting for nearly one quarter of the food that Japan imports.
Food Service – HRI Report
Food Processing Ingredients
Highlights of Japan’s food processing industry, notable trends, and a market snapshot of western Japan are reported here. The Japanese food processing industry is one of the world’s most advanced and sophisticated.
Japan’s food manufacturers produce a wide variety of products, from traditional foods to health-oriented foods for infants and the elderly. Production increases were seen in wheat flour, dairy, processed meats, and sugar categories.
Food Processing Ingredients Report
Health Foods
Japan’s health-related food market is one of the largest in the world. In recent years, the volume of companies marketing health food products has risen substantially. Significant opportunities exist for U.S. health foods manufacturers and ingredients suppliers. Specialty food buyers from sporting goods food manufacturers, gyms, sporting goods retailers, and drug stores, often seek new products. Read our Health Foods Market report for more details.
Health Foods Market Report
Organic Market
The Japanese organic market remains limited in scope, but industry insiders indicate that consumer interest in organics is increasing and that the growth potential of the market is significant. With the U.S.-Japan organic equivalency arrangement, U.S. exporters are well-positioned to take advantage of opportunities that the Japanese organic market may present. Read our Organic Market report for more details.
Organic Market Report