United States Department of Agriculture
Foreign Agricultural Service (FAS)
Animal and Plant Health Inspection Service (APHIS)
U.S. Embassy & Consulates in Japan

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Market Research
GAIN Reports

2020.07.02

Retail Foods

In 2019, the total value of all retail food and beverage (F&B) sales in Japan fell 1.3 percent to ¥52,669 ($483.2 billion). The top category is supermarkets (70 percent of total sales) followed by convenience stores (14 percent). Drug stores and department stores hold a small, but growing, share of F&B sales. Preferential tariff access now exists for many U.S. retail products following the entry into force of the U.S.-Japan Trade Agreement (USJTA) on January 1, 2020. Following requests for people to stay home during the COVID-19 pandemic, retail sales at supermarkets have surged, up 20 to 30 percent for major chains.

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